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1. Android is most popular in Japan, with 55% of respondents using it,
versus 39% for iOS. Android is also number one in a few other
countries, including New Zealand (41%), the US (40%), and China (38%),
but it does not dominate in any other surveyed country except
Argentina (33%, vs 18% for number-two Blackberry).
2. iOS is farthest ahead in Switzerland, with 52% usage vs. 23% for
Android. Other countries where iOS is way ahead include Australia (49%
vs 25% Android), Canada (45% vs 23% Android and 23% Blackberry), and
France (43% vs 25% Android).
3. In Egypt, Windows Mobile is way more popular than the iPhone. 13%
of survey respondents use the Microsoft smartphone platform, behind
Symbian (19%) and Android (14%). iOS was way down at 4%.
4. In the United Arab Emirates, the Blackberry rules with 42%. iOS was
a distant second at 25%.
5. More than half (52%) Chinese respondents said they use a smartphone
because they can use it "without being seen easily." That was also a
big driver in Egypt (43%), Mexico (41%) and Brazil (39%).
6. Japanese users had the most apps on average, with 41. Saudi Arabia
was second with 36.
7. Mobile social networking is biggest in Mexico and Argentina, where
74% and 73% of users visit a social network daily.
8. But mobile-social is weak in Japan where 34% of users never visit a
social network on their phone.
9. Watching video is most popular in Saudi Arabia, with 59% of
respondents doing it daily. Number-two is Egypt, with 41%.
10. They're really good at ignoring ads in the U.K. 50% of respondents
said they noticed ads "never" (16%) or "rarely" (34%).
11. Chinese users shop from their phones. 59% of Chinese users did
this, compared with only 41% in second-place Egypt.
12. Chinese users also love to write reviews. 41% of them wrote a
review of a local business after looking it up on their smartphone.
Number two, Japan, was way behind, with only 24% of respondents doing
this.
13. North Americans use their phones to search for restaurants and
bars. Exactly 50% of respondents in both the U.S. and Canadian
respondents said they used their phone to search for grub or drinks.
SOURCE: http://articles.businessinsider.com/2012-05-15/research/31709253_1_ios-smartphone-respondents
versus 39% for iOS. Android is also number one in a few other
countries, including New Zealand (41%), the US (40%), and China (38%),
but it does not dominate in any other surveyed country except
Argentina (33%, vs 18% for number-two Blackberry).
2. iOS is farthest ahead in Switzerland, with 52% usage vs. 23% for
Android. Other countries where iOS is way ahead include Australia (49%
vs 25% Android), Canada (45% vs 23% Android and 23% Blackberry), and
France (43% vs 25% Android).
3. In Egypt, Windows Mobile is way more popular than the iPhone. 13%
of survey respondents use the Microsoft smartphone platform, behind
Symbian (19%) and Android (14%). iOS was way down at 4%.
4. In the United Arab Emirates, the Blackberry rules with 42%. iOS was
a distant second at 25%.
5. More than half (52%) Chinese respondents said they use a smartphone
because they can use it "without being seen easily." That was also a
big driver in Egypt (43%), Mexico (41%) and Brazil (39%).
6. Japanese users had the most apps on average, with 41. Saudi Arabia
was second with 36.
7. Mobile social networking is biggest in Mexico and Argentina, where
74% and 73% of users visit a social network daily.
8. But mobile-social is weak in Japan where 34% of users never visit a
social network on their phone.
9. Watching video is most popular in Saudi Arabia, with 59% of
respondents doing it daily. Number-two is Egypt, with 41%.
10. They're really good at ignoring ads in the U.K. 50% of respondents
said they noticed ads "never" (16%) or "rarely" (34%).
11. Chinese users shop from their phones. 59% of Chinese users did
this, compared with only 41% in second-place Egypt.
12. Chinese users also love to write reviews. 41% of them wrote a
review of a local business after looking it up on their smartphone.
Number two, Japan, was way behind, with only 24% of respondents doing
this.
13. North Americans use their phones to search for restaurants and
bars. Exactly 50% of respondents in both the U.S. and Canadian
respondents said they used their phone to search for grub or drinks.
SOURCE: http://articles.businessinsider.com/2012-05-15/research/31709253_1_ios-smartphone-respondents